About Us

Welcome to NamiCharms, a store that offers jewelry & supplies at wholesale prices with boutique customer service.

For nearly 20 years, our business has been rooted in a love of fine jewelry and a commitment to quality materials. What began as a jewelry shop has naturally evolved into a trusted source for professional-grade jewelry supplies—serving designers, makers, and small businesses who value materials they can rely on.

Today, our primary focus is supplying sterling silver and 14 karat gold filled components, including chains, clasps, beads, crimps, ear wires ,findings, and other essential jewelry-making supplies. Every item we offer is carefully selected to meet the standards we expect in our own work: durability, consistency, and beauty that lasts.

While supplies are now at the heart of our business, we still create a curated selection of finished jewelry using the very same components we sell. This keeps us closely connected to the making process and ensures that the materials we offer perform exactly as promised in real-world designs.

With decades of experience, thousands of satisfied customers, and a deep understanding of jewelry construction, we’re proud to support fellow creators with honest materials, clear descriptions, and dependable service. Whether you’re a seasoned jeweler or just starting out, we’re here to help you create with confidence.